News

published on 05/01/2024

See you in September

The book of 2023 is already half written.

published on 05/01/2024

Rien ne va plus

Extreme violence by young people has been gripping major French cities for more than a week. There is no shortage of explanations and search for causes. France is – like the US – more than ever a divided country.

published on 05/01/2024

Radio 2: the listener is right

People don't like revolutions. Also when it comes to listening to the radio.

published on 05/01/2024

The smart follower in Apple

Apple is not the first to take steps in the world of virtual reality, but according to experts, it could soon be the most successful provider. Another illustration of the knowledge that a brand does not always have to be a pioneer to become the market leader in the long term.

published on 05/01/2024

Bud Light: consumers seize power

Last month, Bud Light was dethroned as the best-selling beer in the United States. The controversy surrounding a campaign by the beer brand featuring transgender Dylan Mulvaney has plummeted the market capitalization of parent company AB InBev and also resulted in a boycott by right-wing conservative activists.

published on 05/01/2024

We live in a consumption bubble

There is a real consumption bubble. But how long will that last?